What are Ayurvedic Herbs?


You remember when you first heard the term “probiotics” and thought: “What the heck are those?” Now there are probiotics added to our yogurts, muffins, gummies, juices, crackers, and everything in between. If you don’t already use Ayurvedic herbs, consider this your what-the-heck-is-it moment that will be followed in years to come with countless products containing Ayurvedic herbs. Why? Because, like probiotics, they deserve your attention and consumption.


First, let’s get past the intimidation factor of a hard to say word. It’s pronounced “eye-your-veda” or “eye-your-vedic.” The word Ayurveda comes from the Sanskrit words ayur, meaning life, and veda, meaning science or knowledge. Hurdle crossed with some extra credit. So much winning. Now onto the bigger questions.

Ayurveda is a traditional and wholistic system of healing that focuses on optimizing the functionality of the body. Ayurveda's roots are in the Vedas, the sacred texts of India from which many spiritual philosophies and religions have grown. Ayurveda focuses on the physical body but also understanding consciousness itself. Ayurveda’s cousin, Yoga, is similar in that there is a physical component combined with philosophical perspective that leads to overall wellness of being.

The practice of Ayurveda began in India thousands of years ago and has also been used in China for hundreds of years. Aspects of Ayurveda are now gaining awareness in western culture as we’ve learned more about Ayurvedic herbs and their usefulness. “The reason is simple: Science,” says says Shaheen Majeed, Worldwide President, Sabinsa. “Increasing evidence from clinical studies has provided much needed support for Ayurvedic herbs and their myriad health benefits, which were scarce earlier.”


There are a number of ancient Ayurvedic herbs growing in use in western culture. The most commonly known is Tumeric. We gushed on Tumeric last week in our blog about functional foods. Others include Triphala, Amla, and Holy Basil. But the upcoming leader of the pack is Ashwagandha.

Ashwagandha. Pronounced ash-wah-ghan-duh, it’s often referred to as “Indian ginseng.” It’s been used since ancient times for a wide variety of restorative benefits and rejuvenating properties, including boosting users moods and immune systems, as an aphrodisiac, and for relieving stress. “It is considered to rejuvenate the body at a cellular level and helps to increase the stamina, endurance, and improve overall health and longevity,” Majeed explains. “Additionally, several studies have also reported its role to support healthy inflammatory response, antioxidant benefits, joint health, etc.”

Does that mean that when you use it, you’ll suddenly enjoy unloading the dishwasher or picking up your kid’s socks? Come on. It’s great, but let’s get real. While it can’t make a useless afternoon meeting end or manage your inbox, Ashwagandha is hands down our favorite Ayurvedic herb.

You can find Ashwagandha in our first FiTONIC functional blend Blissed. The blend of Ashwagandha, and superfoods, supplements and power flowers in Blissed supports bright and balanced moods. Fuel + Function. Let’s get functional! (With Ayurvedic herbs)!

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